Havas | helia Brussels is op zoek naar een gepassioneerde CRM Project Manager voor Unilever Benelux.

Havas | helia Brussels werd in juni 2015 opgericht als CRM departement van Havas WW Brussels om de band tussen merken en mensen te versterken. Voor onze klant Unilever Benelux heeft ons team op haar beurt versterking nodig, en daarom zoeken we naar een even enthousiaste, ervaren als mobiele collega.

Om je al meteen vertrouwd te maken met de internationale werkomgeving, vind je hieronder de jobinhoud in het Engels en wat we van je als nieuwe collega verwachten.

Job content

  • CRM Strategy: work with Brand Builders to create briefs defining requirements for data analysis, insight and contact strategy recommendations to support marketing goals and support the implementation of contact strategy recommendations
  • Campaign Management: actively drive brand campaign execution by leveraging the CRM data repository. Proficient about one-to-one marketing across channels like email, SMS, social, print …
  • Data Skills: work with business stakeholders throughout the business to identify opportunities to use people data within their marketing activities
  • Tool skills: knowledge about one or more marketing automation tools like Adobe Marketing Cloud, Exact Target, Terradata, Selligent, Unica…
  • Seen as a trusted advisor to key Unilever stakeholders on mobile and CRM related activities:
  • To communicate requirements into the global Centre of Excellence team through agreed processes & SLAs
  • To drive best practices and be an advocate for improving data governance and quality improvement through CRM
  • Provide a single point of contact for all CRM activity in Benelux
  • Provide access to expertise on all areas of CRM including technology, analytics, security, privacy to the brand teams
  • Track and communicate on all assigned projects, actions and improvements through to completion and provide status updates and briefings on CRM initiatives to category Marketing leadership
  •  Work locally (Rotterdam & Brussels; some travel to the UK)
  • Work closely with global team (based in UK) to manage expectations for the delivery of analysis and insight
  • Work with local IT resources to support the identification and integration of external suppliers systems


  • Identify potential opportunities for the integration of engagement programmes with other marketing activities



What do we expect from you ?


  • Pretty mobile: work base in Rotterdam & Brussels; some travel to the UK
  • Fluently Dutch and English, French is a strong bonus
  • Entrepreneurial: you are passionate about working towards the overall company success
  • An agile analytic mind that can work with a FMCG customer
  • Strong communicator with ability to negotiate with clients, partners and suppliers across all levels of the business
  • Strong attention to detail and a problem solving nature
  • Strong written and verbal communication skills with an emphasis on being clear and concise
  • Working knowledge of the project delivery lifecycle
  • Team player



Your experience:


  • Proven track record in strategic account growth with existing  and new clients
  • Manage senior client side stakeholders
  • Experience of working closely with project managers, solution owners, technical and strategy teams
  • Digital marketing
  • Mobile marketing



Herken je jezelf in dit profiel ?

Contacteer dan meteen sabrina.gemoets@havasww.com.



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